Whether you’re business networking for your service business, offering a product or hunting for a different career absolutely everyone should have a self introduction.

Your 30 second elevator pitch should touch on these 3 components:
• an issue or need
• a solution to that particular difficulty or need
• the product or business name and your name

Keep it targeted - You can’t successfully summarize something you have not previously thought out. Exactly the same holds true with your 30 second elevator pitch. Prepare the business plan or perfect job outline initially. Next, line up the 30 second elevator speechusing your vision and also the road-map you have designed for obtaining it.

Ensure it is very easy to remember - You tell folks exactly what you do since: they may need your services or they would likely know somebody who requires your services. No matter what, they should retain an adequate amount of what you informed them so they think of you when the requirement comes up.

To make 30 second elevator pitch unforgettable:
• Communicate in visuals; do not make use of words you can’t see
• Converse with people in payoff/impact terms, the benefits (give them the “so what?” of precisely what it is that you do)
• Work in reverse: talk through your 30 second elevator pitch after which write it down, most people don’t write and speak the same manner
• Stay clear of jargon totally! Folks who are not in your industry will not understand exactly what you are speaking about and are going to feel left out.
• Talk slow and clearly. Be loud enough so that the people in the rear of the room, but not so loud as to blow the front rows ear drums!
• If at all possible, personalize it — for instance a trademark attorney speaking to someone who has indicated concern about cyber squatters can say ”I protect companies from cyber squatters,” in addition to stating “I am a trademark attorney.”

Keep it straightforward. Try out your 30 second elevator pitch on a eight-year-old. If they can’t figure out what you do, then do some modifying.

The 2010 30 Second Elevator Pitch Challenge starts February 8th at NetworkingEventFinders.com